Jen’s career as a competitive athlete began fifteen years ago, as the world of adventure racing reached its zenith. In spite of her strengths in many disciplines gain in adventure races, it was Jen’s skills a distance runner that earned the attention of Salomon Running, and ultimately, a spot on the company’s international running team. The opportunity took Jen around the globe, toeing the line at some of the world’s most challenging ultras amongst the world’s best runners.

Today, Jen coaches over fifty ultra-runners through her business “Challenge By Choice”. Many of her athletes are training with a particular race in mind. Some are new to running. Some are veterans. Jen runs an indoor spin studio, a project that she started in 2015. She continues to race and travel extensively, and when time permits, assists her husband Norm Han with his SUP expeditions. Jen, Norm and son Kiel, choose Squamish, British Columbia as their home. 

One of Jen’s greatest strengths as a coach is her ability to find balance while working with people. Although she’s watching each of her athletes in the group, she’s also insures that things have “clicked” with the entire group. She can tell a story about one of her most incredible accomplishments while still sounding modest and approachable. Although preoccupied for the well being of her athletes, she never missing a moment for a laugh or a smile. Jen's impeccable leadership and coaching abilities will be sought after for years to come.

For more about Jen click here.



Sol Mountain Lodge is a  backcountry facility owned and operated by Aaron and Sabine Cooperman. Although it was originally designed by backcountry skiers, Sol Mountain is quickly becoming an essential stop for single-track holidays in the West Kootenays of British Columbia. The three-story lodge has comfortable private bedrooms, a micro-hydro system, flush toilets, hot showers, sauna, stretching studio, professional kitchen and large lounge. Sol Mountain relaxed and but professional atmosphere allow for easy off-the-grid living, so that guests can focus on their priorities, the outdoors!!

For more about Sol Mountain click here.



Event registration $1695 CDN and includes:

- five days of unparalleled trail running, coached and guided by ultra runner Jen Segger
- four nights accommodation at Sol Mountain Lodge (double occupancy)
- professionally catered meals (breakfast, lunch, dinner)
- new friends and a once-in-a-life-time experience
- click here for a detailed event schedule